Berli Jucker Foods Ltd.
Berli Jucker Foods Ltd (BJF) was first established on May 24, 1982 under the company name of Siam Snack – was a joint venture between Berli Jucker Co., Ltd and Pepsi Co., Inc., USA. With a registered capital of 20 million Baht, the primary business of Siam Snack was production of snack food. On December 29, 1995 Berli Jucker Public Co., Ltd took over Siam Snack completely by acquiring a 100 percent shareholding of its registered capital. It currently now has 320 million Baht in registered capital.
Berli Jucker Foods is a leader across 3 main segments in the snack food industry - potato chips, rice crackers and extruded snacks. The policy of the company is to produce value added snack food products from locally available, fresh agricultural raw material such as yam, potato, corn, rice, etc. Product development and adaptation to local preferences are of prime importance to Berli Jucker Foods Limited to increase its market share.
The company currently holds various manufacturing and quality standard certifications, namely the ISO22000 Food Safety Standards, GMP, HACCP, ISO9001:2008, ISO1002:2004 Complaints Handling, OHSAS 18001 Occupational Health and Safety Management System, ISO14001 Environment Management Standard and National Halal Standard THS 24000:2552 certified by the Central Islamic Committee of Thailand. These quality certifications help build customers’ confidence and satisfaction in the products significantly.
During the year 2012 we were proud to celebrate our 30th Anniversary, a milestone that signified our impressivegrowth stories along the way to become a well-recognized leading company in today’s local food industry and community. In 2012, we continued to move forward with the development of new products and the launch of several new potato-chip snack flavours such as Tasto Claypot Crab Flavoured, Tasto Crab Fried Rice Flavoured, Tasto Puji Lanna Flavoured, Tasto Fried Chilli Paste Crab Flavoured, Tasto Dip a Chip, New Dozo Fried Seaweed Original Flavoured and Hot Spicy Flavoured. Furthermore, the company has been contracted by Oishi to produce their Onori fried seaweed snack brand for distribution in Thailand.
During the year 2012, we continued our intense focus on efficiency and productivity improvement as well as cost management by applying the TPM (Total Productive Management) processes throughout the organization involving all employees. We also expanded our cool-room potato storage facilities in Chiangrai to both support our future business growth and provide cool-room storage rental service to outsiders after the potato harvesting season.